Axxept was incorporated in 2000 under the name Argument, at which time, King Design developed the company’s original visual identity. Fortunately, Axxept also starts with an "A", and we were able to quickly adapt the existing design to the new name, thereby taking full advantage of accumulated goodwill the design has in the marketplace.

King Design and Axxept have, for more than a decade, collaborated on numerous projects for brands such as Audi, AF Group, Proventus, NVE, Expert Eilag, Simtronics and many more.