City University of NY

Environmental graphics.
05.02.15

The City University of New York (CUNY) provides high-quality education for students at 24 campuses across New York City. King Design has worked on a number of projects for CUNY where we have collaborated with New York based project manager and sign specialist Arthur King.

About the projects

The Graduate School of Journalism at 219W 40th St., previously home to The New York Herald Tribune, has been entirely redesigned and rebuilt. We created the visual identity for the college, which clearly identifies the university to students and the public on a series of eye-catching banners on the exterior of the building, as well as on reception and foyer walls.

Our 8 x 3.5 meter wall mural for the lounge area illustrates the incredible transition of approximately 5000 years of broadcasting, from Egyptian inscriptions to the digital technology of today. As an added bonus, students can explore famous quotes in the hallways, supporting the concept of “free speech”.

The CUNY Welcome Center at Bryant Park on 42nd and 6th, serves as a University-wide admission office, providing assistance to prospective students as well as school counselors. King Design produced a vibrant 2.6 x 1.1 meter backlit collage depicting images from students on CUNY campus, combined with surrounding iconic New York landmarks. Study with the best. In New York City being the tempting, central message to target audiences.

City University of NY
  • Eye-catching banners on the exterior of the building identify the university to the public.

  • 5000 years of broadcasting in an 8 by 3.5 meter mural in the school’s lounge area.

  • Famous quotes transform the hallways into an arena for knowledge.

  • Wall-mounted 3D lettering.

  • A giant lightbox combines images from campus and New York life at the CUNY Welcome Center.

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